Bernstein-Rein Rebrand
Ideas at Our Core. Retail in Our Blood.
Bernstein-Rein is a fiercely independent midwestern agency with a rich history of building some of the most recognizable retail brands in the US. The first order of business was to refresh and modernize the brand to bring relevancy to what the agency stands for today. This endeavor included brand positioning, identity, environmental design, digital, social, recruitment, and new business materials.
Executive Creative Director, Bernstein-Rein